As someone who grew up watching content on television, it is hard to comprehend that today you get careers such as being a YouTube Content Creator. People can aspire to create engaging content on YouTube and get rewarded for it depending on the requirements outlined by the company.
According to an article about YouTube’s traffic analytics on similarweb, it is the second most visited website in the world with an average of over 30 billion monthly visits between May 2022 and July 2022 which is why it would be lucrative for someone starting out to post their content on YouTube.
How does my channel qualify for YouTube monetization?
To start getting paid for your content on YouTube, you need to apply and get accepted for the YouTube Partner program.
To qualify for the YouTube Partner Program a user needs to
- Follow all the YouTube channel monetization policies
- Live in a country where the YouTube Partner Program is available
- Have more than 4000 public watch hours in the last 12 months
- Have more than 1000 subscribers
- Have a linked Adsense account
How much does YouTube pay per view?
The rate at which a channel receives per view varies. YouTube gives the creator access to CPM and RPM metrics for more insight.
What is CPM?
CPM is the cost per 1000 impressions which represents how much money advertisers are paying to show ads on YouTube. Creators get a cut of what advertisers pay when an ad serves on your video. CPM is a good indicator of how valuable advertisers find your videos and audience for achieving their own goals.
What is RPM?
RPM (Revenue Per Mile) represents how much money you have earned per 1000 video views. RPM is an indicator of how effective is your monetization.
What other alternative ways can I monetize my content on YouTube?
Channel Memberships
Channel memberships allow viewers to join your channel by paying a monthly subscription to access your content. With channel memberships, members get perks like badges, emojis, and other goods.
Super Chat and Super Stickers
Super chat and stickers allow your viewer’s messages to stand out during live chats. Viewers can buy highlighted conversations or animated images for a specific amount. The more significant the amount paid by the viewer, the longer the message stands out during the live chat.
Web Monetization - Bonus
With web monetization, users that are subscribed to Coil are able to send micro-payments directly to your wallet while they are watching your YouTube content. YouTube Content Creators need to connect their YouTube channel in order to start receiving micro-payments. For more details, read my article about web monetization.
Basic Attention Token - Bonus
The Basic Attention Token (BAT) is a token that is native to the Brave browser. The project got established to transform the digital advertising industry. Advertisers pay in BAT to serve their advertisements. Verified publishers receive a percentage of BAT when an advertisement gets served on their platform. User’s browsing the internet using the Brave browser get a percentage of BAT whenever the advertisement gets served on their device. Publishers and creators can also earn from BAT tips received from their audience.
YouTube Content Creators can enable their channels to receive BAT by registering for the Brave rewards program.
Conclusion
Starting out your journey as a YouTube Content Creator is exciting and one should plan to reap the rewards of creating engaging content. Knowing the rules and regulations is important. A great advantage is that YouTube has great analytical tools for you to have insight into valuable metrics about your content.
